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Client story

Hart Square’s CRM implementation and training helps IBC move its business forward

IBC is the premier annual event for professionals engaged in the delivery of electronic media and entertainment news content worldwide.

Having chosen a NetSuite CRM system, IBC was keen to maximise the efficient use of the system, so they approached Hart Square.

Key benefits

  • Ensured all contact and marketing data and analysis was in one place
  • Maximised the flow of data across the organisation
  • Gained better insights into its contacts
  • Ensured ongoing success and growth of the business.

“Whilst we are on a journey with our CRM, Hart Square has provided us with a very clear roadmap in terms of structure and approach so that we know exactly where we are going with it. They have really added value since we engaged with them.”

Clare RubyDirector of Operations